Ever feel like your business should be further along?

  • Like you should probably have some structures & systems in place,
  • Your revenue should feel much more stable,
  • Your BIG vision should be crystal clear,
  • And you should maybe be in that CEO role by now vs. still operating on a whim? 


On the outside, you're seen as successful. Sometimes, uncomfortably so.

You have multiple collaborations, life-shifting offerings, & have created an audience you know you're serving with your mission & your message.

You lead retreats, speak on stages, & live in integrity with your values as the thought leader you are. 

But when it comes to your business, you feel more like a fraud than a successful CEO.

And I have a few guesses as to why...

  • Because you didn't start your business with an MBA or business know-how. You started it as a coach, consultant, or creative with a passion for helping others with your craft.
  • You didn't come into this arena with a solid foundation of numbers or profit planning & as a result cash flows in way slower than it flows out
  • You've been so busy trying to get ahead that you've had very little room for what actually creates growth - big vision planning & execution - the jobs of a CEO!  

And -- I GET IT! 

Because chances are you have a big vision for what's possible, but you also know your business needs to start running like a business vs. feeling like a shit show.

The shifts you're looking for are aligned structure, systems, & strategy - the skills of a Soulful CEO to:

  • Bring your business into integrity with who you know you're here to be with the impact you know you're here to make
  • Deepen your money mastery & get your cash-flow handled so you can start funding those big dreams
  • Intentionally design your business to create sustainable growth so you can step into your next level of possibility  



If you're nodding along, I'm glad you're here!

You're a transformational coach, helper, or healer who is ready to make the ultimate shift to CEO.

I'm Megan Hale, Business Mentor & CEO Coach for soulful entrepreneurs ready to grow their business, lead their movement, and step into a whole new level of impact!  

What's needed is a shift to YOUR BUSINESS to help you step into that BIG VISION!

The CEO Shift Encompasses 9 Potent Processes: 

1. Claim Your Seat at The Table. You're here to create a movement. It's time to dial it all the way in, own it, claim it, and step into your unique role in shifting the world forward.

2. Clarify Your Revenue. This goes beyond just setting money goals or even understanding the flow-in & flow-out of cash. We'll structure your money to be more supportive while also calling in more revenue that helps you play a bigger game. 

3. Dial In Your Boundaries. If you're here to be a CEO, it starts with prioritizing your time & your energy so you can serve at your highest level. We'll dive into energetics, life/work balance, and create the foundation for scalability through sustainability that all revolves around you, your values, and what you need to rise as your most vibrant self. 

4. Refine Your Structure. You've either created far too many offerings that are splintering your work or have created offerings you've launched once or twice, but shelved because they weren't quite "the thing". We'll refine what you're offering to your BIG VISION & IMPACT and simplify your whole business model for scalable revenue. 

5. Align Your Price Points. Here, you'll learn how to blend intuition & strategy to stand in your deepest integrity. We'll push up against money mindset & ground down into your next level of growth. 

6. Stack Your Offerings. We'll take a bird's eye view of your whole business, how your offerings fit into your life, and make specific adjustments that more deeply support the current season you're in. Here, we'll be paying special attention to your energetic resources as we plan out how your offerings will stack throughout the year. 

7. Sell Out With Ease. With a bird's eye view of your business, we'll layer in your unique sales process that supports your energy while also generating big results. We'll intentionally create space for intuition to come through & build systems to sell with ease again & again.

8. Magnetize Your Message. You didn't come here to grow a business. You came here to start a movement. We'll leverage that vision to create potent messaging & marketing that pulls high-integrity clients closer & also challenges you to stand fully in integrity.

9. Amplify Your Light. Here, we'll dive into launch energetics - how to hold the space for yourself during times of big expansion and how to elevate into more thought leadership to sit at bigger tables, in bigger rooms, and be a bigger agent of change.




The CEO Shift is an 8-month, high-touch mentorship program for intuitive-driven women entrepreneurs who are ready to take charge of the way their business is structured & operates to play a bigger game. This program is designed to teach you how to lead your business forward intentionally combining clarity on both revenue & impact to be in your deepest integrity. The CEO Shift framework walks you through the 9 Core Shifts you need to make as a CEO to lead your business at your highest level. This program is for experienced entrepreneurs who are ready to be coached as CEOs for more revenue, tighter boundaries, CEO mindset, efficient operations, and scalable systems to help you lead from your deepest integrity. 


The CEO Shift is designed for the transformational coach, helper, or healer who leads strongly with her intuition and knows she needs structure, systems, and strategies to take her business to the next level. You need a better grasp of your money & a clearer plan for sustainable growth. You're ready to step into a paradigm of launching & selling that supports your energy vs. depleting it and you're also ready to step up as a thought leader and take your seat at the table. You're ready to sit in bigger rooms & have a bigger impact, but you want more than just outward success. You want the clarity & confidence in your ability to lead your business forward & elevate yourself as a team player on a global scale.


The CEO Shift Framework has been successfully tested on service-based business models. If you currently offer 1:1 services, masterminds, memberships, courses, or retreats/events - The CEO Shift Framework will integrate seamlessly into your business as it beautifully streamlines your offerings creating an efficient flow of how your ideal client moves through deeper and deeper levels of work with you while allowing you to be in your highest service. 

The framework has not been tested on product-based business models.


I've been walking my clients through this framework for a year now. Their results speak for themselves: 

  • Having multiple 5-figure months without the overwhelm or frenzy.
  • Having clear revenue goals & profit margins that have led to laser tight pricing for their work.
  • Having firm boundaries that allow them to over-deliver without overstepping their own resources.
  • Having a sustainable revenue plan that grosses multiple 6-figures with a focus on profit.
  • Trusting their ability to manage their revenue to build wealth, invest wisely, save, and give at a high level.
  • Knowing how to leverage their energy for attraction marketing.
  • Infusing more impact into every layer of their business that is a deeper reflection of their values.
  • Feeling more supported than ever before to lead intuitively and with inspiration. 
  • Expanding their mission for impact far beyond just their business & starting to think on a global scale
  • Rising into thought leadership & knowing they have a seat at the table beside the leaders they admire. 

TL:DR Version: You can expect a complete uplevel in your business on all fronts - operationally, organizationally, financially, & spiritually. It's time to play a bigger game and step into the business you KNOW you can have & the impact you KNOW you're here to make. 


The CEO Shift is an 8-Month Program of Expert Business Training & High-Touch Support Including:

  • 9 Modules Delivering The CEO Shift Framework As Listed Above 
  • Bi-Weekly Hot-Seat Coaching & Strategy Calls (Facilitated in Small Groups of 4 for High-Touch Mentorship) 
  • Bi-Weekly CEO Mindset Calls 
  • Bi-Weekly EFT Tapping Calls Facilitated by Jackie McDonald - Founder of the McDonald Manifestation Method and Tapping Expert to Successful Women Entrepreneurs  
  • BONUS CEO Templates Including:  
  • Advanced Profit Planning
  • Offering Creation Framework
  • Yearly Financial & Energetic Outlook
  • Profit Projection Calculator  



Because sustainability, spaciousness, and ease are 3 core values I stand by, I've created a spacious pace for you to create sustainable business growth:  

  • Phase I (Month 1): Refining Your Foundation (3 Modules)
  • Phase 2 (Month 2): Creating Your Scalable Structure (3 Modules)
  • Phase 3 (Month 3): Spacious Selling & Sustainable Earning (3 Modules) 
  • Phase 4 (Month 4-5): Implementation, Live Launching, & Accountability (No Modules. Only Big CEO Action.)  
  • Phase 5 (Month 6-8): Automating Systems for Long-Term Growth & Evergreen Lead Generation

Additionally, you'll be meeting with me every other week for an hour in your small CEO Group for high-touch mentorship as we apply the framework to your unique business. We'll discusss which time slot works best for you when we talk on your application call. 

On the off-weeks, you'll be meeting with Jackie McDonald for CEO Tapping on Mondays from 1pm-2pm CT and CEO Mindset with me on Wednesdays from 11am-12pm CT. All calls are recorded for ease around scheduling and both Jackie and I are available for support outside of call times. We're only a message away :)  


The CEO Shift framework is intentionally designed for the entrepreneur who has at least 1-2 years of experience and has content, offerings, & an existing audience you're ready to leverage for intentional revenue. If you're just starting out, I recommend spending some time fine tuning your offers, gaining a marketing foundation, and starting to build an audience to prepare you for the CEO Shift. You don't need a huge list or massive audience to step into this program with me, but you will need some experience selling & marketing yourself in the online space and have a foundational knowledge of the moving parts required to run an online business.

For those of you who are experienced entrepreneurs, you'll find a powerful potent process that supports you in exponential growth year after year while staying true to who you are and expanding into who you're here to become. Your business (and the way you do business) will be so much more supportive of your soul and open you to a whole new world of what's possible!! Like putting down that down-payment for that retreat center you've been dreaming of, retiring your mother, funding your child's education. You name it, we can create it. The CEO Shift will take you there!


The CEO Shift is one of the few programs out there that offers this level of high-touch mentorship for established entrepreneurs. At this phase of business, you're working on scaling and don't need another cookie cutter program you have to fit yourself into. You need strategies that are custom tailored to you, your energy, and your vision. You've done the courses & masterminds. Now, it's time for high-touch mentorship and someone acting as Co-CEO, which is what you get when you work with me inside the CEO Shift. 


Yes! All students will be required to go through the Money Map prior to beginning the program and will also be required to read Profit First during your first month of the program. The Money Map is included in your CEO Shift Pre-Work while Profit First can be purchased from any major bookseller. Profit First has been foundational for creating financial stewardship and dramatically shifting the way money operates in my life & business. It is required reading for each of my clients, especially those who want deeper money mastery, as we'll be implementing Profit First in your business during our 8 months together. 


This program is not for you if you don't value diversity & integrity. The CEO Shift is intentional about working with diverse students and using our business platforms to create social change. This is about making a bigger impact with who you are, what you create, and what you put out in the world through your offerings, brand, & leadership. If you aren't interested in looking at the larger impact you're making in the world - this program is not the right fit for you. We will be discussing social topics such as Diversity, Equity, & Inclusion, Sustainable Business Practices, Charitable Give-Backs, and Pursuing Business as a Political Act. If those areas aren't of interest to you or you aren't ready to be more intentional with the impact you are creating - this is not the program for you. 


I stand behind the strategies and systems I teach. Not only have they been fundamental for my client's business growth and their leadership, but have been instrumental in creating a sustainable framework for my own exponential growth. As a mom to two toddlers and a military spouse who frequently steps up at a moment's notice to support the current mission, having a sustainable, scalable business structure, systems, and strategies have been key. Join me for The CEO Shift and show all the way up (complete all 9 modules and their accompanied actions, attend each hot-seat coaching & strategy call, attend each money mindset Q&A, attend each EFT Tapping call, and fully participate) and if you haven't seen results in your business within 90-days of your start date, I'll send you a full refund. No questions asked. 

Ready to play a bigger game & take your seat at the table as CEO?


Have Q's?